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SEO Overview

Presentation given at an HTML Interim class at Calvin College

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Why choose us?

  • Successful: We consistently provide great, well-documented results.
  • Data Driven: We analyze advanced data and base decisions upon the data.
  • Systematic: We have created proven procedures that improve our efficiencies and prevent mistakes.
  • Specific: We put together teams of experts specific to each client project to exactly match the project needs.
  • International: Our team is located on 4 continents and we work with clients from all over the world.

What is Connex Social

We are not yet another marketing agency. We’re a group of experts with skills covering whole internet marketing spectrum banded together to serve clients well. To achieve results. To spend as little of the client’s money as possible while achieving those results.

Our team changes as we find tools, or skillsets that would better serve our clients. We’re a completely distributed workforce of experienced professionals.  We don’t choose the well-beaten path, we are smart enough to find a shortcut. That is true in our personal as well as working lives.


Market specialities

Our Market Specalities

We’ve worked with clients in various markets but here are the three we find we’re most effective with:

Non-Profits, NGOs, and Not for Profits

We know your mission, we know that everything you do is about that mission. And we know that sometimes budgets are tight. We’ve been really successful at using the existing budget to advance knowledge in the organization and increase clients and donors through online marketing.

Business to Business, B2B

Specifically we do well with longer sales cycles (6-24 months). If you’re a business who hears all the advice about using social media or SEO or email and wonder how it applies to you since you have no ecommerce and still have to rely on a traditional sales staff we’ve got a treat for you. Our system has proven to help B2B sales increase 2-4x within 2 years. We’re focused on growth and not maintenance. So please only contact us if you’re interested in seeing sales growth!

Application Driven Organizations

Universities and education programs, camps, and other organizations where users have to apply to be accepted into the program. We have a number of clients who have directly benefited from our efforts to increase applications and conversions. We’d be happy to explain our process and how we can help increase your applicants.

Once you’re our client, you can expect to

  • Work with someone who seeks to understand your situation and then gives the best advice.
  • Receive a service that’s surprisingly efficient, productive, and professional.
  • Get an excellent return on investment.
  • Have confidentiality maintained at all times.
  • Have any concerns addressed promptly.

help clients

Refreshingly Honest

“Paul’s team is refreshingly honest in their approach to SEO marketing and they purposefully do not promise things outside their control. They simply provides high quality advice to help their clients implement best practices in an ever changing market. I highly recommend Paul and his team as very knowledgeable professionals.”

Adam Zuwerink
Attorney at West Michigan Law, P.C.

True Experts

“We worked with Connex Social to improve our Google Adwords, because we were having issues with driving quality traffic to our site. We’ve worked with several other adwords/marketing experts in the past, but hands down, Paul and his team were the best in all aspects. If only we had discovered them earlier! Paul is not only smart and a true expert, but he is responsible, responsive, timely, hardworking and honest. They also went above and beyond to answer our marketing questions. I would highly recommend Connex Social to anyone who needs help with marketing solutions. You won’t be disappointed!”

Founder at Voncierge

Our Clients

Varnum LLPHope NetworkSpringHill CampsBest Friends Animal SoceityEsteem Program at UND